Feature #1: Richie Hosein spent 26 years selling healthcare. Now he gives it away.
This is the first of a standing series. Feature #1.
Richie Hosein spent 26 years on the selling side of American healthcare. Pfizer, ranked first in the country in his rookie year. Johnson and Johnson, where he turned a failing territory into one of the top regions in the company. Empire Surgical, employee number six, roughly $2 million to more than $60 million in under four years before J and J bought it.
Then he built the inverse of all of it. FreeHealth.ai reads your records, your labs and your wearables and tells you in plain language what is actually going on with you. Free is not the promotion. Free is the product.
The reason that matters is in the KFF numbers. 44 percent of American adults say healthcare is difficult to afford. 36 percent have skipped care over the price. 43 percent have not taken a medication the way it was prescribed because of what it cost.
Two things in here you can act on.
First, Thursday. He is putting healthcare capital in one room on 27 August, six to nine in the evening at Sirène Hamptons in Southampton. Health system operators, family offices, investors, physicians, the Global Healthcare Leaders Foundation awards, and announcements from both FreeHealth.ai and Jorie AI. It is invitation only and every registration goes through approval. He gave me codes. Use STEPHVIP at luma.com/freehealthlaunch and the seat is complimentary for you and your guests. Do it before Thursday, not at the door.
Second, the one operating lesson in the piece. The J and J turnaround was not a better product or a renegotiated contract. He moved the review interval from monthly to early every morning and made people say their numbers out loud in front of each other. Shorten the interval, make it public, make it early. Take the one number you review monthly because weekly felt excessive, and move it to weekly this week.
Want Feature #2 to be about you? Email me at [email protected] with one line on what you are building and what you need. Every one of these comes out of a real conversation, gets researched properly, and is yours to use anywhere you like. I read all of them myself.
Read the full feature: https://propelearth.beehiiv.com/p/richie-hosein-freehealth-ai

Richie Hosein spent 26 years selling healthcare. Now he gives it away.
More than half of American adults can no longer consistently afford their own care. He spent 26 years inside the system, then built FreeHealth.ai to hand it back for nothing.
via Propel Earth



